Restaurant marketing
Restaurant Growth

Fill Your Tables
Without Feeding
the Platforms.

You're running a full kitchen on Friday night and staring at empty chairs on Tuesday. Meanwhile, Uber Eats is taking 30% of every order you worked hard to prepare. There's a better way to fill covers.

30%
Commission you're paying Uber Eats
4–8×
Return on ad spend for direct bookings
48h
Time to first reservation inquiry
4–8×
Direct Booking ROAS
48h
To First Inquiry
$0
Commission on Direct Bookings
7 days
Results Guarantee
The Real Problem

You're Not Bad at Hospitality.
You've Just Got a Marketing Gap.

The food is good. The service is good. But Tuesday is empty and a platform is taking 30 cents of every dollar you earn. Here's why.

The Platforms Are Running Your Business — And Taking Your Profit

Uber Eats and DoorDash don't send you customers. They rent you theirs — at 30 to 35% commission per order. You're doing the cooking, managing the packaging, absorbing the fees, and they're building the relationship with your diner.

Every order that runs through their app is a customer you don't own, can't contact again, and paid dearly to serve once.

At 30% commission on $50k/month in delivery: you're paying $15,000/month to Uber Eats.

Monday Is Dead and You Have No System to Fix It

Friday and Saturday look after themselves. It's the Tuesday lunch and the slow Monday dinner that's draining your profitability. Most restaurants have no way to deliberately move people into those windows — no email list, no SMS database, no targeted offer hitting the right person at the right time.

Word of mouth fills your best nights. It does nothing for the quiet ones.

Instagram Posts Aren't a Marketing Strategy

Posting a flat lay of your pasta special at 11am and hoping it converts is not a lead system. Without paid reach, most restaurant posts are seen by a few hundred people — mostly your existing regulars.

There's no mechanism to capture new diners, no retargeting, no way to turn a view into a reservation. You're putting in the effort with none of the return.

What We Do

Fill Tables. Build Loyalty.
Own Your Customers.

01

Google Ads — Local Intent

When someone searches "best Italian restaurant Sydney" or "restaurants near me open now," your restaurant needs to be the first result they see — not your competitor. We build tightly targeted Google Ads campaigns around high-intent local searches, capturing people the moment they're deciding where to eat. No wasted impressions. No paying for people who aren't hungry.

New table bookings visible within the first 7 days of campaign launch
02

Google My Business & Local SEO

Your Google Business Profile is the first thing 60% of local searchers see. We optimise it completely — photos, menu, services, Q&A, review strategy — so you rank in the Local Pack and convert profile visitors into reservations, not lost clicks.

Top 3 Local Pack placement for target keywords within 60–90 days
03

AI-Powered Social Content

Consistent, high-quality content across Instagram and Facebook — dishes, atmosphere, behind-the-scenes — produced using AI tools and human curation. Posting three times a week without it eating your time or budget.

3× weekly content without hiring a content creator
04

Direct Reservation Funnel

Stop sending customers to Uber Eats when they find you online. We build direct booking funnels — a fast, mobile-first landing page with integrated reservations and online ordering — so customers book directly with you at zero commission. Every direct booking recovers 25–35% in margin that would otherwise go to a platform.

Restaurants reduce third-party dependency by 40–60% within 90 days
05

Review Generation System

A structured system to collect 5-star Google reviews after every visit — automated text follow-ups with a direct review link. More reviews. Higher rating. Better local rankings. More trust with new customers who are choosing between you and the place down the street.

Average 15–30 new Google reviews per month for active clients
06

Email & SMS Customer Retention

Your past customers are your best marketing asset and most businesses ignore them completely. We build email and SMS campaigns that bring regulars back — seasonal menus, exclusive offers, birthday messages — at a fraction of the cost of acquiring new customers.

Win-back campaigns generate 20–40% repeat visit rate
07

Meta Ads — Fill the Quiet Days

Facebook and Instagram ads targeting locals within 5km of your venue, with specific campaigns to fill your slowest days. Monday lunch. Tuesday dinner. The days you need help most. Geo-fenced, time-targeted, and built to drive reservations — not just impressions.

Fill Mon–Thu covers with targeted local campaigns
Real Results

Restaurants That Stopped Waiting
and Started Filling Tables.

Inner-City Café — Melbourne
47
New weekday bookings in the first month

Packed on weekends, losing money mid-week. Within 30 days of launching a targeted Google Ads and GMB campaign, Tuesday and Wednesday covers filled out consistently for the first time since opening.

Fine Dining — Sydney CBD
52%
Reduction in third-party platform commissions in 90 days

Running 60% of covers through Uber Eats and Providore. After launching a direct reservation funnel with retargeting ads, the majority of new bookings came through their own system and net margin per cover jumped significantly.

Casual Italian — Brisbane Suburbs
3.9→4.7
Google rating in 11 weeks

A loyal local following held back by a patchy online reputation. Our review generation system and local SEO rebuilt their profile. Foot traffic from Google searches doubled within the quarter.

How It Works

How We Fill Your Restaurant.

Four stages. No agency jargon. Just more covers.

01

Audit

We review your Google profile, website, social presence, competitor landscape, and current ad spend. We identify exactly where customers are finding you, where they're dropping off, and what your competitors are doing better.

02

Set Up

We build your direct booking funnel, optimise your Google Business Profile, set up conversion tracking, and create the first round of content assets and ad campaigns. All before a dollar is spent on ads.

03

Launch

Campaigns go live. Google Ads start capturing high-intent local searches. Social content starts publishing. The review system starts collecting feedback after every cover. First results visible within 48–72 hours.

04

Optimise

We review performance weekly — which campaigns are filling the most covers, which days need more support, which content is driving the most profile visits — and adjust accordingly. The system compounds over time.

Pricing

Clear Packages.
No Lock-in. No Surprises.

01 — Starter
Get Found
For restaurants with low online visibility who need to start capturing local searches consistently.
$ 697 / mo AUD
  • Google My Business optimisation
  • Google Ads — local intent campaigns
  • Review generation system setup
  • 3× weekly social content (AI-produced)
  • Monthly performance report
  • Direct reservation funnel
  • Email/SMS retention campaigns
  • Meta Ads
  • Dedicated strategist
Get Started
03 — Full House
Own Your Market
For restaurants who want to dominate local search, own the customer relationship, and scale to multiple venues.
$ 2,197 / mo AUD
  • Everything in Fill Every Night
  • Full Meta Ads suite (cold + retargeting)
  • SMS retention campaigns + automation
  • AI video content for social (Reels/Stories)
  • Multi-location campaign management
  • Weekly strategy calls
  • Dedicated account strategist — no juniors
  • CRO audit — website + booking page
  • Priority 48h creative turnaround
Get Started
Free Strategy Call

Stop Paying 30%
to Someone Else's Platform.

Every week you run without a direct booking system is another week the platforms own your customers. We'll show you exactly what's holding your restaurant back — and have campaigns running within 7 days, guaranteed.

No lock-in contracts · 7-day results guarantee · Built specifically for hospitality

Or WhatsApp us directly · +61 434 030 222